Overview

In today's fast-paced digital landscape, augmented reality (AR) has emerged as a game-changer, offering innovative ways to engage and interact with customers. As a premier augmented reality agency, we specialize in creating immersive AR experiences that enhance user engagement and drive business growth.

This article provides an overview of our AR development process, showcases modern use cases, and highlights why choosing us as your augmented reality developer is the key to unlocking new opportunities.

What is Augmented Reality?

Augmented reality (AR) overlays digital content onto the real world, enhancing the user's perception and interaction with their environment.
AR can be experienced through various devices, including smartphones, tablets, and AR glasses, making it accessible and versatile for numerous applications.

Our AR Development Process

At Handbuilt, we follow a comprehensive and collaborative AR development process to ensure the highest quality results:

1 - Consultation and Ideation

  • Client Collaboration
    We start by understanding your vision, goals, and target audience. This collaborative approach ensures that we create AR solutions that align with your business objectives.
  • Market Analysis
    Our team conducts thorough market research to identify trends and opportunities, ensuring your AR project stands out in a competitive landscape.

2 - Concept Development

  • Storyboarding
    We create detailed storyboards and mockups to visualize the user experience and flow of the AR application.
  • Technical Planning
    Our augmented reality developers outline the technical requirements and architecture, selecting the best augmented reality platform and tools for your project.

3 - Design and Development

  • 3D Modelling and Animation
    Our talented designers and animators create high-quality 3D models, animations, and interactive elements that bring your AR experience to life.
  • AR Integration
    Using advanced augmented reality builders and platforms, our developers integrate digital content with real-world environments, ensuring seamless and immersive interactions.

4 - Testing and Refinement

  • User Testing
    We conduct extensive testing to gather user feedback and identify any issues. This iterative process ensures that the AR experience is intuitive, engaging, and bug-free.
  • Optimisation
    Our team optimises the AR application for performance, ensuring it runs smoothly across different devices and platforms.

5 - Deployment and Support

  • Launch
    We assist with the deployment of your AR project, ensuring a smooth and successful launch.
  • Ongoing Support
    Our augmented reality agency provides ongoing support and updates to ensure your AR experience remains cutting-edge and effective.

Use Cases

Here are some modern use cases demonstrating the power of AR:

RETAIL

Virtual Showrooms

Retailers are leveraging AR to create virtual showrooms where customers can explore products in a realistic, interactive environment. Shoppers can view products from different angles, see detailed information, and even place items in their home setting using AR apps, enhancing the shopping experience and driving sales.

AUTOMOTIVE

Interactive Manuals

Car manufacturers are utilizing AR to provide interactive user manuals. Owners can use their smartphones or AR glasses to scan parts of their vehicle and receive step-by-step maintenance instructions, troubleshooting tips, and safety information. This innovative approach simplifies vehicle maintenance and improves user satisfaction.

TOURISM

Augmented Tours

AR is transforming the tourism industry by offering augmented tours of historical sites, museums, and cities. Visitors can use AR apps to view historical reconstructions, access additional information, and interact with digital guides. This enhances the educational value and engagement of the tour, providing a richer visitor experience.

HEALTHCARE

Patient Education

In the healthcare sector, AR is being used to educate patients about their medical conditions and treatment options. Doctors can use AR apps to show patients 3D models of their anatomy, explain procedures, and visualize the effects of treatments. This improves patient understanding and communication, leading to better health outcomes.

CONSTRUCTION

Project Visualization

AR is revolutionizing construction by allowing project managers and clients to visualize building designs on-site. Using AR glasses or apps, stakeholders can see a virtual representation of the completed project superimposed on the construction site, making it easier to identify potential issues and make informed decisions.

Work

Selected Clients

Handbuilt (VIC)

Based centrally in Melbourne's CBD for easy access

Handbuilt (NSW)

Only a few minutes from Sydney's Central Station

Handbuilt (TAS)

We still have a presence in this idyllic historic area